Solutions
Confidence throughout the product lifecycle with evidence and data-driven solutions
I specialize in value development, assessment, and communication to optimize and streamline your product lifecycle. I provide expert support throughout every stage, from launch excellence and product development to market immersion and early adoption. As your product matures and the market evolves, I help you protect your market share and explore new growth opportunities, whether by expanding into additional PICOs or tapping into new market segments. Let me guide you through each phase to ensure sustained success and competitive advantage.
Explore Tailored Solutions for Your Success
Value Proposition
Target Audience
Ready to learn more about your audience and drive better outcomes?
Who?
Literature review, surveys and interviews to give you a complete understanding of your customers pain points, needs and priorities
Unique Solution
Discover how our solution bridges the gap to meet your customers’ unique needs!
What?
Unlock the true impact of your solution by quantifying the current burden, addressing unmet needs, and aligning with your audience's priorities through expert market research
Value Assessment and Pricing
Define the value. Perfect the price. Let your solution's impact drive its worth!
Pricing
Understand how to price your solution via pricing analysis, to meet your strategic goals
Claims and Messaging
Craft compelling claims that resonate with your audience and reinforce your value proposition
How?
Create and validate powerful claims and messaging to showcase your solution's uniqueness to the right audience.
Market Access
Landscape Analysis
Get an accurate understanding of the market landscape for your solution including competitive landscape, institution and decision maker mapping, funding and reimbursement and current appraisals and guidelines.
Intelligence
Set the foundation for your market access and evidence strategy with a thorough landscape analysis - your first step toward informed and impactful decision-making to enable your interaction with institutions and decision makers
Reimbursement and Funding
I provide end-to-end support to improve the reimbursement and funding of your solution
Healthcare Funding
Elevate your solution’s value with tailored strategies that enhance your customers' business models, drive KPI success, and position your innovation to achieve the price it commands
Appraisals and guidelines
Establish a strong evidence packages, tailored HTA submissions, facilitate strategic stakeholder engagement and navigate guideline adoption pathways
Market Access
I support you throughout the process of securing and improving market access via HTA submissions, engaging with decision-makers and improving your likelihood of securing adoption into clinical guidelines and local protocols
Evidence Generation
Evidence Strategy
Develop a robust evidence strategy tailored to claims requirements, target audience value perceptions, and market access needs.
Commercially centered evidence strategy
Streamlining evidence requirements across pre-clinical, clinical, HEOR, and ESG to ensure market access, acceptance, and adoption - from ideation to commercialization and market protection.
Pre-clinical and clinical
Support designing pre-clinical and clinical trials, running statistical analysis and perform medical writing of reports, articles and abstracts
Translational medicine
Get expert input to make your pre-clinical and clinical trial designs commercially attractive. When it's time to seamlessly wrap up the trials, I offer comprehensive statistical analysis and medical writing support
Health Economy
Prove the health economic value of your solution for publication or dossier submission purposes
Modelling and Medical Writing
I provide end-to-end health economic evidence generation offerings, from study design, data collection, economic modelling to medical writing and publication support
Outcome Research
Prove the burdens of following current practice, and capture all the subsequent values of implementing of your solution incl. time-efficiency, organizational impact, patient outcomes and staff satisfaction
Full picture
I provide support within targeted and systematic literature reviews, meta-analysis, and pragmatic trials, surveys or interviews assessing time-efficiency, patient reported outcomes, organizational impact and staff satisfaction.
Value Communication
Value Dossiers
Dossiers and communication for submission to HTA bodies, Reimbursement agencies and Value Assessment Committee to prove the full value of your solution
Full Product Value
I offer end-to-end support on building dossiers intended to create the foundation for negotiations at the highest levels of value-based healthcare decision making. In-house global value dossier create the foundation of value-communication in global LifeScience organizations.
Investor Relations
Take control of the value perception of your investors, by ensuring that you are the one providing them with the newest and most impactful high-quality evidence, with meaningful explanations
Be prepared
I offer to provide recurrent evidence overviews and reports and contextualize them to ensure that you are ready to share the newest evidence insights with your investors and answer difficult questions
Scientific Writing
Science needs to be condensed, contextualized, explained and presented to have a scientific or commercial impact
Internal and external
I help writing internal study reports as well as external facing publications, whitepapers, scientific abstracts or value dossiers
Public Affairs
Ensure that the public influencers and decision-makers understand and value your value-proposition via impactful pitches
Pitch
I provide pitches for public affairs communication, ensuring that claims are aligned with the evidence pack, and tailoring the communication to meet the target audience priorities and value-perception
Dynamic Value Communication Tools
Present your value-proposition so that it resonates with your individual customers and decision makers every time via dynamic value presentation tools
Customize it every time!
I provide different dynamic solutions that will be tailored to your sales and communication strategies, incl. budget impact models and mini-HTAs
MarCom
Build and communicate your value-proposition with evidence-based claims and tried and tested messaging
Marketing
I offer to build and validate your claims, draft and test your messaging and convert it into one-pagers, SoMe posts and other marketing communication